Is 9 Karat Gold Worth It or Just a Hype?

A friend once told me she wouldn’t wear anything “less than 18k” gold. But when I saw her avoid wearing her jewellery for fear of scratches, I thought: What’s the point of owning something beautiful if you can’t live in it?

That’s when I discovered the beauty of 9k gold.
It’s real gold — 37.5% pure, blended with other metals for strength. It’s the kind of gold that doesn’t shy away from daily life. You can cook in it, run errands in it, even fall asleep in it — without worrying about every bump and scratch.

Sure, it’s more affordable than 18k or 22k, but that’s not why I love it. I love it because it’s gold that lives life with me.

At Shanour, we see 9k gold as more than a trend — it’s the everyday woman’s golden ally. Real, beautiful, and ready for every chapter of your story.